It’s always nice to know where you’re heading, and what experiences people arriving before you have had on their journey. Retirement is certainly no exception to this rule. Learning from the happiest retirees can inform your decision making and planning.
Let’s first share what the author has found and some of his thoughts on this issue: My research showed that the number one luxury brand for unhappy retirees was BMW.
But why do UROBs drive BMWs? I’ve had a lot of time to ponder this. I’ll tell you what I think: there’s something about the performance-oriented, fine-cutting, hard-driving, expensive-to-repair flashiness of a BMW that leads to unhappiness in retirement.