How to Make Money Investing in Real Estate in a Difficult Economy

Many wealthy people have at least some assets allocated to real estate. Whether through single-family homes, multi-door units, or syndications, real estate is an asset class to which most with some wealth want exposure.

But in challenging economic conditions, making prudent investment decisions with an eye toward consistent profits can be difficult. Now that we’re battling increasing inflation, navigating a slowing economy as the most recent data suggests, and still trying to knock down Covid, your once-clear crystal ball on real estate investment can become cloudy fairly easily. How does one profit with real estate in the midst of economic volatility?

Watch Your Expenses Carefully

There are two types of real estate expenses: fixed and variable. Paying your insurance, mortgage, and routine repairs are considered fixed because they aren’t sensitive to market fluctuations. However, your variable expenses are susceptible to economic shifts.

Run Different “Stress Test” Scenarios

It’s important to note that your tenants suffer the most from a recession, meaning they may not be able to make rent. All at once, you may have significantly less cash flow.

Invest in a Completely Digital Business

During the pandemic, real estate businesses had to invest in technology to uphold social distancing protocol. You’ll need the same kind of tech to account for a recession.

Get to Know and Understand Your Tenants

Your tenants are human beings, but it’s easy to become impersonal and out of touch with your tenants when the market is good. Real estate is 100% a people business, so you need to keep your tenants happy.

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